What “Our Menu Options Have Changed” Really Means

It seems that every time I call a company these days, the first thing I hear when the line is picked up are the following words. “Thank you for calling Our Big Megacorporation. Please listen carefully as our menu options have changed.” Feel free to substitute “Our Big Megacorporation” for any business name you please. For the sake of this discussion, it’s pretty much all the same. I don’t know about you, but I find it hard to believe that the menu options on the automated phone trees of every company on this planet has recently changed. In all likelihood, …

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